The Wm Brown Weekly

The Wm Brown Weekly

Share this post

The Wm Brown Weekly
The Wm Brown Weekly
The Laundry List

The Laundry List

Laundry + stain removal tips from the Wm Brown team, NYC’s greatest dry cleaner and… Matt’s mom

Matt Hranek
Mar 09, 2025
∙ Paid
37

Share this post

The Wm Brown Weekly
The Wm Brown Weekly
The Laundry List
8
1
Share

I love doing laundry. Back when I was a photographer working with Martha Stewart, I had the pleasure of being on set with her on several laundry photo shoots. I learned a lot from her—I always use her hack for getting wine stains out of kitchen linens—boiling water poured from a tea kettle. And no matter how many times I move, I’ll never get rid of her book The Homecleaning Handbook, which was published in 2006, and is basically a bible on cleaning everything. But really, my mom Carmie was my first teacher, and set me off on my laundry-obsessed path. In my constant quest for laundry tips, I recently discovered Zach Pozniak from Jeeves and the book he wrote with his dad Jerry called The Laundry Book—and I’m so excited to have them (and my mom!) weigh in below. Lastly, Eric, our deputy editor who is equally laundry obsessed, shares a laundry tip that is also chivalrous. We spend money on nice things and they should stay in good shape as long as possible—good laundering techniques are at the foundation of this!

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Matt Hranek
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share