The Wm Brown Weekly

The Wm Brown Weekly

Pitti Uomo 109: A Recap in 3 Looks

What I wore for the three most important days in menswear, and the art of dressing for a dreaded theme

Matt Hranek
Jan 16, 2026
∙ Paid

While this isn’t my normal Pitti roundup where I discuss what I saw, what I want, and all of the nitty gritty from the past three days (coming soon…), I have decided that first off, I will discuss what I wore. I’m fresh out of the gate from my bi-annual Wm Brown Party at the Sina Villa Medici—which was lots of fun, thank you all for coming (wow a lot of people showed up!)—and I thought no better way to end these past few incredible, albeit exhausting days, with a little wrap-up to close it out. Throughout this week I documented three different outfits, for three different events, and very different occasions, to show you that should always be overpacking, and that versatility is key for jam-packed menswear focused weeks like this. I begin with the themed party—something which usually turns me off—but for my buddy Max Poglia and his brand Smoked Bone, I can make an exception…

Smoked Bone Party

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